Demand, intelligence, and reach.
All three converging on a single outcome: market value, on your timeline.
Demand
Dual-Path Auction Structuring
Whole-ownership and or 1/8 fractional buyers compete, converging on market value.
Intelligence
The Active Wealth Network
A live-vetted network of verified $5M+ buyers, matched to your estate by liquidity and lifestyle.
Reach
30-Day Global Media Campaign
A bespoke campaign across digital, PR, print, and the brokerage community, built to register qualified bidders.
A clear path from agreement to close.
- 01
Agreement
We review your property, agree on structure and approach, and set a timeline together.
- 02
Marketing
DeCaro deploys a campaign built for your property, targeting qualified buyers throughout our network and around the world.
- 03
Auction
Qualified buyers compete in a transparent auction.
- 04
Close
Cash. Non-contingent. Typically 30 days or less.
From a million impressions to the winning bid.
Campaign Reach
Property Discovery
Buyer Interest
Property Experience
Registered Bidders
One campaign, managed end to end.
Bespoke Creative
Photography, cinematic video, and 3D renderings.
Elite Public Relations
Curated press coverage across prestigious global publications.
Precision Digital
Meta, Google, YouTube, the WSJ and investment sites, Zillow and more.
Premium Collateral
On-site materials and targeted direct mail.
The Command Portal
Real-time analytics and buyer inquiries, 24/7.
Refundable Retainer
Refunded in full upon a successful sale.
Clear terms. No surprises.
decaro's fee
Our fee is the Buyer’s Premium paid 100% by the winning bidder. The existing listing commission remains the same.
The Close
All cash, non-contingent contract, typically closing within 30 days. Closing costs are paid for by the winning bidder.
60-Day Window
Sales to any campaign-sourced buyer within 60 days stay under the Buyer’s Premium framework.
Questions, answered.
01Is an auction a sign of distress?
No. The finest assets sell at auction to establish true market value. We work with well-capitalized owners who want control over their liquidity timeline.
02What does it cost the seller?
Our fee is paid by the winning bidder (12%) at closing. A refundable marketing retainer launches the campaign.
03How is my valuation protected?
Dual-path structuring puts whole-ownership buyers head to head with fractional bidders, manufacturing the competition that drives price to its peak.
04Do you work with my listing agent?
Always. We protect and streamline broker commissions, turning the regional luxury network into a motivated sales force.
Intelligent Ownership. Perfectly Scaled.
For qualifying properties across more than 60 destinations worldwide, DeCaro now offers a fractional auction format. Deeded ownership at a fraction of the cost.
08 / Begin
Submit a property for auction.
Tell us about your property. Our team responds within one business day with a candid assessment and a path to sale.
Tell us about your property
A few details are enough to start the conversation.